General Books - Page 6

Xcode 3 Unleashed

Fritz Anderson

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Customer Reviews:
Total reviews: 7 Average rating: 4.0 of 5

Editorial Review:

Apple’s new Xcode 3 is the most powerful Mac development suite ever created. In Xcode 3 Unleashed, renowned Mac developer Fritz Anderson has written the definitive guide to making the most of Xcode 3 to build any Macintosh or iPhone application.

 

Anderson leads you through a simple project that covers the entire Xcode 3.x development lifecycle. You’ll walk through building and debugging command-line tools, creating Mac OS X user interfaces, modeling data, localizing languages, compiling applications, and much more. Along the way, he introduces each of Apple’s remarkable development tools from the latest version of Interface Builder to Instruments—a powerful new tool for analyzing and optimizing your code.

 

Anderson shows how to manage your source code in any environment, whether you’re working solo or participating in a worldwide team. He thoroughly illuminates Xcode 3’s build system and shows how to make the most of Apple’s performance tools, led by the deep and powerful Shark statistical profiler.

 

Systematically updated for Xcode 3.x, this is a comprehensive revision of Anderson’s previous bestseller, Step into Xcode. Its breadth, depth, and practical focus will make it indispensable to every Mac developer: experienced programmers upgrading from Xcode 2 or migrating from CodeWarrior; UNIX/Linux programmers moving to Mac OS X; even new programmers.

 

Detailed information on how to…

• Succeed with every stage of the Mac OS X application lifecycle
• Make the most of Xcode 3’s core tools for editing, debugging, testing, and compilation
• Get the most from new improvements to Interface Builder
• Create robust applications using the Model-View-Controller paradigm
• Utilize dynamic libraries and frameworks
• Build Universal Binaries to run on both Intel and PowerPC Macs
• Add Spotlight searchability to data files
• Profile memory, I/O, graphics, and threading in real-time
• Accelerate both your applications and your development processes
• Leverage new improvements to the Xcode documentation system
• Avoid header ambiguity, disappearing links, and other Xcode development pitfalls

Introduction 1

 

Part I: The Life Cycle of a Mac OS X Application

Chapter 1: Kicking the Tires 11

Chapter 2: Simple Workflow and Passive Debugging 19

Chapter 3: Simple Active Debugging 29

Chapter 4: Compilation: The Basics 39

Chapter 5: Starting a Cocoa Application 47

Chapter 6: A Cocoa Application: Views 63

Chapter 7: A Cocoa Application: Controllers 75

Chapter 8: Version Control 93

Chapter 9: Property Lists 117

Chapter 10: Libraries and Dependent Targets 141

Chapter 11: File Packages and Bundles 153

Chapter 12: Unit Testing 167

Chapter 13: Creating a Custom View 181

Chapter 14: Dynamic Libraries and Frameworks 203

Chapter 15: Documentation in Xcode 221

Chapter 16: Using the Data Modeling Tools 243

Chapter 17: Cross-Development 267

Chapter 18: Spotlight (or, How to Build a Plug-in) 281

Chapter 19: Finishing Touches 301

 

Part II: Xcode Tasks

Chapter 20: Navigating an Xcode Project 331

Chapter 21: Xcode for make Veterans 353

Chapter 22: More About Debugging 373

Chapter 23: Xcode and Speed 395

Chapter 24: A Legacy Project 403

Chapter 25: Shark and the CHUD Tools 421

Chapter 26: Instruments 437

Chapter 27: Closing Snippets 461

 

Appendices

Appendix A: Some Build Variables 475

Appendix B: Project and Target Templates 485

Appendix C: Other Resources 501

 

Index 507

 

PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide (Visual Quickpro Guide)

Larry Ullman

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Customer Reviews:
Total reviews: 137 Average rating: 4.5 of 5

Incredibly disappointing. Weak in content and direction. 2 out of 5 stars.
2 of 5 people found this review helpful.

And the overwhelming positive reviews found here only add to the disappointment.

I will admit that the book gives a very good first impression. Sadly, after the initial reading and usage, it quickly becomes obvious that the book falls short in most critical areas.

Each and every line of code is repeated (and explained) over and over again, very redundant and annoying. Not only that, but the layout is very hard to read or follow.

Unfortunately, the book's contents do NOT make up for its weak presentation. For a 600+ page book, surprisingly little content (to accommodate all the repeated code) , making this book absolutely useless as a reference.

The worst part of this book is just how impractical it is. It teaches you the VERY basics of web programming as a concept (it doesn't even touch on the subject of OOP). Otherwise, just think of it as a detailed PHP lexicon. I wouldn't recommend this book to anyone, and most certainly not to someone who's at all serious about web programming.

I give this book 2/5 because I did end up learning something from it. The author is obviously knowledgeable and writes beautifully, I will not shy away from his other books, just proceed with caution.

Editorial Review:

When static HTML pages no longer cut it, you need to step up to dynamic, database-driven sites that represent the future of the Web. In PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide, the author of best-selling guides to both the database program (MySQL) and the scripting language (PHP) returns to cover the winning pair in tandem—the way users work with them today to build dynamic sites using Open Source tools. Using step-by-step instructions, clearly written scripts, and expert tips to ease the way, author Larry Ullman discusses PHP and MySQL separately before going on to cover security, sessions and cookies, and using additional Web tools, with several sections devoted to creating sample applications. A companion Web site includes source code and demonstrations of techniques used in the volume. If you're already at home with HTML, you'll find this volume the perfect launching pad to creating dynamic sites with PHP and MySQL.

The Little SAS Book: A Primer, Third Edition

Lora D. Delwiche, Susan J. Slaughter

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Customer Reviews:
Total reviews: 82 Average rating: 4.5 of 5

excellent reference for beginners and those needing a refresher 5 out of 5 stars.
24 of 24 people found this review helpful.

This book is concise and has many of the key ideas that beginning SAS programmers need. It is a good reference even for advanced SAS programmers but does not go far beyond the basics. If you use SAS regularly this will not have enough information for you. However, it is the quickest way to find out how to do something basic that you either have never done or forgot how to do. I only have the 2nd edition, so I can't comment on any changes that may be incorporated in the third edition.

Editorial Review:

Getting started with SAS is easy with The Little SAS Book. This friendly, easy-to-read guide gently introduces you to the most commonly used features of SAS software plus a whole lot more! The book has been revised to include concepts of the Output Delivery System; the STYLE= option in the PRINT, REPORT, and TABULATE procedures; ODS HTML, RTF, PRINTER, and OUTPUT destinations; PROC REPORT; more on PROC TABULATE; exporting data; and the colon modifier for informats. You'll find clear and concise explanations of basic SAS concepts (such as DATA and PROC steps), inputting data, modifying and combining data sets, summarizing and presenting data, basic statistical procedures, and debugging SAS programs. Each topic is presented in a self-contained, two-page layout complete with examples and graphics. This format enables new users to get up and running quickly, while the examples allow you to type in the program and see it work!

Apple Pro Training Series: Aperture 2 (Apple Pro Training)

Ben Long, Richard Harrington, Orlando Luna

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Customer Reviews:
Total reviews: 15 Average rating: 4.0 of 5

Editorial Review:

Fully updated for Aperture 2, this comprehensive book-DVD training combo starts with the basics of image management and takes you step by step all the way through Aperture's powerful photo-editing, image-retouching, proofing, publishing, and archiving features. Aperture 2's new features are completely covered, including a new RAW-image processing engine, a streamlined interface, powerful new adjustment tools, and added integration with Mac OS X and other Apple products for instant web publishing and one-click portfolio syncing. Apple Pro Training Series: Aperture 2 delivers comprehensive training - the equivalent of a two-day course - in one project-based book. You'll learn time-saving techniques for sorting, ranking, and organizing images, effective methods for correcting and enhancing images, plus efficient ways to display images for client review, apply metadata, update your online portfolio automatically, and much more. Real-world exercises feature professional photography from a variety of genres, including photo-journalism, sports, wedding, commercial, and portraiture. All the files you need to complete the exercises are included on the DVD.

Blogging For Dummies (For Dummies (Computer/Tech))

Susannah Gardner, Shane Birley

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Customer Reviews:
Total reviews: 8 Average rating: 4.0 of 5

Editorial Review:

Everybody’s doing it! And while that logic never got far with your mother, it’s a fine reason to start blogging, especially if you have a business to build or a cause to promote. Well-run blogs do more than offer an outlet for your thoughts. They’ve actually influenced everything from a company’s image to the outcome of a local election.

Because the blogosphere is pretty crowded, it’s a good idea to find out a bit about the anatomy of a blog, what makes a good one, and what it takes to keep one going before you dive right in and start sharing with the world. Blogging For Dummies, 2nd Edition gives you all the basics so you can get a good start. And if you’ve been around the blog a few times and want to advance to the next level, Blogging For Dummies, 2nd Edition even takes a look at podcasting and videoblogging.

You’ll find out how to:

• Make your blog stand out in a crowd, build an audience, and even make it pay
• Choose the best software options, boost readership, and handle comments
• Generate revenue from your blog with ads and sponsorships
• Protect your privacy and your job
• Deal with spam and the inappropriate comments from that guy who posts several times a day
• Find your niche
• Attract and keep readers
• Use your blog to promote your business, cause, or organization
• Add audio, video, cool widgets, and more

Ready? Get Blogging for Dummies and let’s get started!

CSS: The Missing Manual

David McFarland

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Customer Reviews:
Total reviews: 63 Average rating: 4.5 of 5

Editorial Review:

Web site design has grown up. Unlike the old days, when designers cobbled together chunky HTML, bandwidth-hogging graphics, and a prayer to make their sites look good, Cascading Style Sheets (CSS) now lets your inner designer come out and play. But CSS isn't just a tool to pretty up your site; it's a reliable method for handling all kinds of presentation--from fonts and colors to page layout. "CSS: The Missing Manual" clearly explains this powerful design language and how you can use it to build sparklingly new Web sites or refurbish old sites that are ready for an upgrade.

Like their counterparts in print page-layout programs, style sheets allow designers to apply typographic styles, graphic enhancements, and precise layout instructions to elements on a Web page. Unfortunately, due to CSS's complexity and the many challenges of building pages that work in all Web browsers, most Web authors treat CSS as a kind of window-dressing to spruce up the appearance of their sites. Integrating CSS with a site's underlying HTML is hard work, and often frustratingly complicated. As a result many of the most powerful features of CSS are left untapped. With this book, beginners and Web-building veterans alike can learn how to navigate the ins-and-outs of CSS and take complete control over their Web pages' appearance.

Author David McFarland (the bestselling author of O'Reilly's "Dreamweaver: The Missing Manual") combines crystal-clear explanations, real-world examples, a dash of humor, and dozens of step-by-step tutorials to show you ways to design sites with CSS that work consistently across browsers. You'll learn how to: Create HTML that's simpler, uses less code, is search-engine friendly, and works well with CSS Style text by changing fonts, colors, font sizes, and adding borders Turn simple HTML links into complex and attractive navigation bars-complete with CSS-only rollover effects that add interactivity to your Web pages Style images to create effective photo galleries and special effects like CSS-based drop shadows Make HTML forms look great without a lot of messy HTML Overcome the most hair-pulling browser bugs so your Web pages work consistently from browser to browser Create complex layouts using CSS, including multi-column designs that don't require using old techniques like HTML tables Style Web pages for printing

Unlike competing books, this Missing Manual doesn't assume that everyone in the world only surfs the Web with Microsoft's Internet Explorer; our book provides support for all major Web browsers and is one of the first books to thoroughly document the newly expanded CSS support in IE7, currently in beta release.

Want to learn how to turn humdrum Web sites into destinations that will capture viewers and keep them longer? Pick up "CSS: The Missing Manual" and learn the real magic of this tool.

Social Media Marketing: An Hour a Day

Dave Evans

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Customer Reviews:
Total reviews: 3 Average rating: 5.0 of 5

Tap into the power of the Social Web through connected networks and consumer-oriented media by writing and implementing a plan! 5 out of 5 stars.
5 of 6 people found this review helpful.

I loved this book. Over the past year or so I have read quite a number of tomes regarding social media and social media marketing, but none until this one have been written in a planner or workbook format. This one is well written, well organized, and full of content. It has 14 chapters split into the following four parts or sections:

I. The Foundation of Social Media
II. Month 1: Prepare for Social Marketing
III. Month 2: Social Media Channels
IV. Month 3: Complete Your Plan

Two books similar to this one on how to put together a business plan are: "16 Weeks to Your Dream Business" (ISBN: 9780071588362, and "Self Employment: From Dream to Reality" (ISBN: 1563709228). And a book similar to this one on how to put together a fundraising plan is: "The Fundraising Planner" (ISBN: 0787944351). The instant book being reviewed touches on the marketing issues of social media, and then devises a systematic approach to putting together a social media marketing plan customized to your small business.

Each of the 14 chapters ended with a summary section. I found it very easy to cruise through this book by first reading the summary sections and then tackling the rest of the book after having a pretty good idea of what was being covered.

After reading this book you will have devised a social media marketing plan that addresses (1) platform, (2) content, and (3) interaction. You will have decided whether to use Technorati, MySpace, Socialvibe, Flickr, Facebook, Friendster, Linkedin, and/or YouTube. Technorati is the tunnel through which to learn more about the blog or blogs you will create.

So if you want to tap into the power of the Social Web through connected networks and consumer-oriented media, then I recommend this book as one of the tomes you seek out and read in order to build your company's social media marketing plan. 5 stars!

PS. Take a look at the Search Inside feature at Amazon for this book. There you can access the book's Table of Contents and see exactly what is covered.

Editorial Review:

If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results.  Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day.  In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.

Pro Silverlight 2 in C# 2008 (Windows.Net)

Matthew MacDonald

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Customer Reviews:
Total reviews: 2 Average rating: 5.0 of 5

Editorial Review:

Silverlight is a lightweight browser plug–in that frees your code from the traditional confines of the browser. It’s a rules–changing, groundbreaking technology that allows you to run rich client applications right inside the browser. Even more impressively, it’s able to host true .NET applications in non–Microsoft browsers (like Firefox) and on non–Microsoft platforms (like Mac OS X). Silverlight is still new and evolving fast, and you need a reliable guidebook to make sense of it.

With four–color graphics and screenshots throughout, Pro Silverlight 2 in C# 2008 is the perfect reference: you’ll learn about the features that put Silverlight in direct competition with Adobe Flash, such as rich support for 2D drawing, animations, and media playback, and best of all, you’ll experience the plumbing of .NET and the design model of WPF through Silverlight—all of the same .NET technology that developers use to design next–generation Windows applications. Author Matthew MacDonald provides an expertly crafted tutorial written from professional developer to professional developer. You’ll learn to create rich media applications using Silverlight in the environment you’re most productive in–no matter what the target platform.

What you’ll learn

• Develop rich media applications using Silverlight across browsers and platforms.
• Create a project, set up a layout, and use controls.
• Handle 2D drawing, animation, and media playback through Windows Presentation Foundation (WPF).
• Integrate web services support.
• Use Silverlight in conjunction with ASP.NET and its interactions with HTML.

Who is this book for?

.NET developers encountering Silverlight for the first time. No prior knowledge of WPF or ASP.NET is assumed.

About the Apress Pro Series

The Apress Pro series books are practical, professional tutorials to keep you on and moving up the professional ladder.

You have gotten the job, now you need to hone your skills in these tough competitive times. The Apress Pro series expands your skills and expertise in exactly the areas you need. Master the content of a Pro book, and you will always be able to get the job done in a professional development project. Written by experts in their field, Pro series books from Apress give you the hard-won solutions to problems you will face in your professional programming career.

Microsoft® Office Project 2007 Step by Step (Step By Step (Microsoft))

Carl Chatfield, Timothy Johnson

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Customer Reviews:
Total reviews: 11 Average rating: 4.5 of 5

A Project Stroll 5 out of 5 stars.
11 of 11 people found this review helpful.

This has been a great book for learning Project 2007. If you already know Project, it does a great job of providing review material, guiding you away from unnecessary chapters. If you have never really spent time with Project, this book does a very good job of walking you through, Step by Step, aspects and capabilities of Project, as well as exposing you to solid project management practices.

Editorial Review:

The smart way to learn Microsoft Office Project 2007--one step at a time! Work at your own pace through the easy numbered steps, practice files on CD, helpful hints, and troubleshooting tips to master the fundamentals of working with the latest version of Office Project, including information on the new, easy-to-use scenarios and reporting features. You will learn the essentials for managing time, people, and budgets for projects large and small with Office Project 2007. You will learn how to create a task list and assign resources, fine-tune your project plan, track project progress, and share and publish project information. With STEP BY STEP, you can take just the lessons you need or work from cover to cover. Either way, you drive the instruction, building and practicing the skills you need, just when you need them! Includes a companion CD with hands-on practice files.