E-Commerce Books - Page 12

Introduction to E-Commerce

Efraim Turban, David King

Amazon Price: $112.38 List Price: $113.33 Usually ships in 24 hours By: Prentice Hall Amazon Marketplace: 55 new & used starting at $5.49

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Customer Reviews:
Total reviews: 2 Average rating: 1.0 of 5

Please don't use this book to teach an EC class!!! 1 out of 5 stars.
4 of 4 people found this review helpful.

This book did nothing to enhance my knowledge of E-Commerce. The terms used in this book are not terms that are commonly used. The authors should not be writing textbooks or instructional guides. The illustrations and diagrams did nothing to help the reader understand the material. The diagrams were literally a joke used just to fill up space. I quickly got tired of being given a short definition and told it will be discussed later. The book doesn't flow and leaves the reader frustrated. The authors use of E-Commerce terminology was too often bogged down in clichéd rhetoric. Don't use this book to gain knowledge about E-Commerce you'll find yourself falling asleep and rereading sentences way too often.

Editorial Review:

Offering both real-world and theoretical perspectives, this book features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Market Mechanisms. Products and Services. Market Research and Advertisement. Company-Centric. Exchanges and Collaboration. E-Government, B2E. M-Commerce. Infrastructure and Application Developments. Privacy, Legal and Security. Payments and Order Fulfillment. Strategy, Going global, and Internet Communities. For anyone interested in e-commerce. Ideal for busy executives.

How to Sell Anything on Yahoo!...And Make a Fortune!

Skip McGrath

Amazon Price: $22.45 List Price: $24.95 Usually ships in 24 hours By: McGraw-Hill Osborne Media Amazon Marketplace: 40 new & used starting at $4.68

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Customer Reviews:
Total reviews: 1 Average rating: 5.0 of 5

Great Book From An Honest Writer 5 out of 5 stars.
1 of 6 people found this review helpful.

I like Skip McGrath because I think he is honest and to the point with his writing and will buy most of his stuff with no hesitation.

He knows what he's talking about from experience and passes it on to you, the reader, to educate yourself with the right information to succeed. He has several books you should take a look at. Thanks for your great work and integrety Skip!

Editorial Review:

The book that puts online sellers in touch with Yahoo!’s 237 million users

Yahoo! is the third most active shopping site on the Internet and this hands-on guide makes it easy for anyone to start selling on Yahoo! in no time. How to Sell Anything on Yahoo! . . . And Make a Fortune! explains:

• What it takes to set up a Yahoo! Store that’s popular and profitable
• How to take advantage of Yahoo! Web hosting, sponsored searches, and affiliate programs
• Registration of domain names and how to use Yahoo!’s business mail services

If you are an entrepreneur or small business owner looking to make Yahoo! part of your online retail strategy, you need this book.

ASP.NET Developer's Cookbook (Developer's Library)

Steven A. Smith, Rob Howard

Amazon Price: $27.57 List Price: $39.99 Usually ships in 24 hours By: Sams Amazon Marketplace: 26 new & used starting at $4.90

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Customer Reviews:
Total reviews: 18 Average rating: 3.5 of 5

For beginners only! 1 out of 5 stars.
8 of 13 people found this review helpful.

If you've been seriously programming for a while in ASP.NET, don't waste your time with this book. Having spent a lot of time searching and reading on msdn.microsoft.com and other sites to enhance my skill set, I bought this book thinking I would find some advanced concepts that I haven't already picked up on my own. There are no advanced concepts, just a bunch of very simple examples, some of which do not even work. I was very disappointed with this book and sent it back the same day it arrived.

Editorial Review:

Up-to-speed with ASP.NET? This book gives you a topic and the 5 to 24 "recipes" you need to get the common or not-so-common task done using ASP.NET. ASP.NET Developer's Cookbook will use VB.NET exclusively but will include both VB and C# examples on the supporting Web site (in both working and downloadable forms). Each recipe has what you need a brief descriptive name, followed by a description of the task, followed by the technique itself, and finally a "comments" section where the technique is discussed.

The Complete Idiot's Guide to eBay (Complete Idiot's Guide to...(Computer))

Lissa McGrath, Skip McGrath

Amazon Price: $15.16 List Price: $18.95 Usually ships in 24 hours By: Alpha Amazon Marketplace: 51 new & used starting at $3.86

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Customer Reviews:
Total reviews: 2 Average rating: 4.5 of 5

Great beginner's how-to 5 out of 5 stars.
5 of 5 people found this review helpful.

This book is great for beginners. Many people are afraid of eBay because they don't understand it. This book can ease those fears. The McGrath's take newbies step by step through the processes of getting started. Plenty of screen shots and examples make complex info easier to digest.

I applaud their including both buying and selling on eBay and actually starting with buying. It's a great way to learn the system, build up a little feedback and then ease into the money-making side. My family often checks eBay for items before we shop offline, and several of us make additional money selling there (some are businesses, some individuals). You can read just the buyers' sections and use eBay as your bargain-hunting ground, or scour your attic, neighborhood and hobby room for items to sell.

Whatever you hope to gain from eBay, you will find detailed instructions on how to do so. With this book, you can actually be buying and selling online in no time at all. And, in a few weeks, this book and a bit of practice can level the playing field, quickly making you an expert.

This book cover security questions thoroughly, too and while there is no guarantee, education and a healthy dose of caution will certainly help beginners feel more comfortable. Media hype and urban legends can make online selling seem like a snakepit of cons and a surefire way to lose your shirt, and the public needs to know that it's actually safer than that.

eBay and other online auction sites can be quite helpful to small business owners or to families who need a little extra money. This book can help you learn the ropes in an easy-to-comprehend manner.

Editorial Review:

Invaluable advice for new users, and professional buyers and sellers.

Millions of items—from homes to books to cars—are sold to millions of buyers on eBay®. This high-profile, growing company continues to attract new users daily, and you need a comprehensive introduction to the site to explain how to set up an account; buy, sell, and bid; protect transactions; find the best deals; make a profit; utilize search results; and more.

Oracle E-Business Suite 11i: Implementing Core Financial Applications

Susan Foster

Amazon Price: $90.41 List Price: $105.00 Usually ships in 24 hours By: Wiley Amazon Marketplace: 23 new & used starting at $79.94

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Customer Reviews:
Total reviews: 3 Average rating: 2.0 of 5

Editorial Review:

HARNESS THE FULL POWER OF ORACLE'S POWERFUL NEW UPGRADE
Oracle is the second largest software company in the world, second only to SAP in ERP vendors. Now, after five years, Oracle has come out with the newest release of their ERP system, version 11i. The "i" represents Oracle's first presentation of its applications in Internet form, one in which the concept of specific forms loaded as clients or as dumb terminals is replaced by a commitment to industry standard Internet form that should be accessible by anyone, anywhere. This book explains in clear language for financial as well as IT professionals how to utilize Oracle applications to retrieve information.
Oracle E-Business Suite 11i: Implementing Core Financial Applications will walk the reader through the process of the Oracle 11i upgrade/conversion and provide a tutorial path for navigating through financials. Its step-by-step guidance shortens the implementation process by providing the menu paths of the actual package and in-depth descriptions of how to use the screens as well as explanations of such user-friendly aspects as customizing the program for individual use.
Whether your company has been a dedicated Oracle customer or is considering adopting the powerful capabilities of this latest version, Oracle E-Business Suite 11i: Implementing Core Financial Applications will help you quickly master the program and turn it into one of your business's most powerful back-office tools.

Guide to Enterprise IT Architecture

Col Perks, Tony Beveridge

Amazon Price: $87.00 List Price: $109.00 Usually ships in 24 hours By: Springer Amazon Marketplace: 30 new & used starting at $64.98

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Customer Reviews:
Total reviews: 5 Average rating: 4.0 of 5

Editorial Review:

IT architecture is a critical tool that defines the components or building blocks that comprise an organization¿s overall information system. This guide provides a comprehensive and practical introduction and reference for the IT architecture design of an enterprise organization¿s information system. Covering the full spectrum of IT technical architectural concerns---from technical issues and flexible method development to business strategy and models---the reader is guided through the cycle of design and development with proven methods and practices. The presentation is primarily based on the method of The Open Group Architectural Framework (TOGAF) standards. Features and topics: *comprehensive and unified overview of all aspects of IT architecture design, implementation and strategic adaptability *detailed examples and case studies to systematically illustrate development methods and the process cycle *extensive summary charts, tables, and step-by-step procedures for quick use and reference *uses the TOGAF development framework and process, the accepted international standard for an enterprise *presents comprehensive explanation of the IT technical architecture concepts and methods *integrates strategic issues with the context and content of IT architecture design to ensure strategic goals are incorporated This highly readable reference provides a rich resource of tools and strategic insights for all practitioners, professionals and developers in information technology, database systems, and enterprise systems administration. With its accessible style and intuitive topic development, the book is an authoritative guide to the power, versatility and strategic utility of IT architecture.

eBay: The Missing Manual

Nancy Conner

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Customer Reviews:
Total reviews: 10 Average rating: 5.0 of 5

Editorial Review:

It's the undisputed king of Internet auction sites. It's a global bazaar offering a range of goods from Antiques to Zulu Daisies. Cars, clothing, collectibles: you name it, and it's likely that you can find on eBay. But along with the vast selection of goods available, buyers and sellers also encounter all the other elements that markets are known for: tricks and swindlers, overpriced goods, deceptive labeling, small print, recycled items marked as new, and the occasional rare priceless find or undiscovered treasure. Seasoned eBay traders know that to successfully buy and sell within this mega-shopping platform, you need to understand the system. Unfortunately, the secrets of the site are often tightly held by other buyers and sellers seeking a competitive edge. But what if you're a newcomer? Or an experienced trader who wants to make the jump to power buyer or seller? eBay: The Missing Manual gives you the inside information you'll need to become an eBay expert. Buyers will find the most effective ways to find you want and pay prices that are sure to bring a smile to your face. And you'll get authoritative advice on strategic bidding: how to watch for elusive items, time your bids to take the competition by surprise, and--above all--avoid paying more than you ought to. Sellers will get sure-fire tips from eBay veterans who have discovered ways to ramp up their own auctions and sell at the highest possible prices. From the smallest details, such as how to take and post the most effective photos of your goods, to pricing strategies, inventory management, and shipping methods, this user-friendly manual will help you make more money on eBay. Whether you're selling a single item or running fulltime business on the site, you'll find tips to help you do it more effectively. As in any community, problems and disputes arise, and you'll learn how other eBayers resolve such troubles or work around them. eBay: The Missing Manual has gems of wisdom for everyone from total novices to more experienced traders. If you're looking to improve your eBay auction experience, you'll savor the tips and trick revealed in this guided exploration.

The Design of Sites: Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience

Douglas K. van Duyne, James A. Landay, Jason I. Hong

List Price: $59.99 By: Addison-Wesley Professional Amazon Marketplace: 42 new & used starting at $6.57

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Customer Reviews:
Total reviews: 32 Average rating: 4.5 of 5

Very handy reference book and checklist 4 out of 5 stars.
12 of 12 people found this review helpful.

While there are many books on the market that discuss patterns related to programming, architectural elements, etc., this is the first book I've seen that focuses on web patterns at the user interface level. The book is essentially an indexed, cross-referenced, best practices guide to building web pages that attract and keep customers. Or at least keep you from pissing them off. The authors have collected and summarized a great deal of HCI research (all listed in the resources section of the appendix) on web usability, so none of this stuff is made up--it's all based on time-proven, tested, and verified data about how people actually use the Internet (e.g., see Amazon, Yahoo!, Google, et. al.). A few of the patterns are no longer considered best practices, due to evolving standards (e.g., CSS) and increasing browser standards support. This is a very handy reference book, especially for an in-depth UI checklist.

Review 3 out of 5 stars.
6 of 14 people found this review helpful.

The first part of the book is very valuable. The patterns described are on average rather shallow and don't touch on the real issues. For the 'novice' however this is a very relevant book to read. I do advice to deepen understanding by looking at actual websites to see how leaders have implemented the different patterns. Much more to learn there.

Internet Marketing: Integrating Online and Offline Strategies (McGraw-Hill/Irwin Series in Marketing)

Mary Lou Roberts

By: McGraw-Hill/Irwin Amazon Marketplace: 29 new & used starting at $3.49

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Editorial Review:

Internet Marketing: Integrating Online and Offline Strategies asserts that while the Internet is a transformational innovation, pure Internet firms do not represent the future of the Internet, as failures in recent history attest. This text builds upon the fact that the future of the Internet lies in the activities of organizations large and small--in all market spaces--that use the Internet to improve service to customers and increase organizational productivity. Many powerful e-marketers predate the Internet, have strong brand identities, and use the Internet wisely to broaden the set of options, across the marketing and logistics mix that they can offer to their customers, suppliers, and partners. The underlying paradigm in the text visualizes the Internet as a significant new channel for communications and transactions that needs to be integrated into enterprise marketing strategies. In this process, businesses are transformed from isolated entities into extended enterprises-organizations whose boundaries have become permeable, admitting both suppliers and customers into many parts of the corporate information repository and requiring their participation in many aspects of daily operations.

Building a Profitable Online Accounting Practice

Jack Fox

Amazon Price: $26.83 List Price: $39.95 Usually ships in 24 hours By: Wiley Amazon Marketplace: 19 new & used starting at $26.83

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Customer Reviews:
Total reviews: 6 Average rating: 3.5 of 5

Junk! see my review for the 3rd Ed & save your $$$ 1 out of 5 stars.
6 of 9 people found this review helpful.

Please see my review for the 3rd Edition ISBN 0471351601 and save yourself some money. My review has my initials scg on it; It currently is the second one down.

Editorial Review:

The first complete guide to taking advantage of the huge and growing market for Internet accounting services for small businesses
The Internet provides accountants with exciting new opportunities for expanding their practices by affording them unprecedented access to the huge small business market. The first comprehensive book on the subject, this book describes proven strategies for creating a thriving virtual accounting practice. Expert Jack Fox presents in-depth coverage of the various accounting and consulting services that accountants can offer to small business owners via the Internet. He describes successful techniques for identifying potential clients and packaging and marketing services, and arms readers with a complement of valuable tools for helping them get started in virtual accounting, including detailed business plans, numerous tables, forms, checklists, and connections with leading virtual accounting service providers.