E-Commerce Books - Page 5

CRM at the Speed of Light, 3e

Paul Greenberg

Amazon Price: $19.79 List Price: $29.99 Usually ships in 7 to 11 days By: McGraw-Hill Osborne Media Amazon Marketplace: 35 new & used starting at $3.87

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> Industries & Professions -> Customer Service
Subjects -> Business & Investing -> Management & Leadership -> Management
Subjects -> Business & Investing -> General

Customer Reviews:
Total reviews: 15 Average rating: 4.5 of 5

Great tehnology review 5 out of 5 stars.
5 of 5 people found this review helpful.

This is the bible for defining what CRM is, and is not, as well as categorizing all the technology offerings and giving good advice as to how to choose the right technology. I also read "CRM For The Common Man" by Russ Lombardo and thought it was a great precursor to CRM at the Speed of Light. CRM For The Common Man describes how to plan your CRM strategy up front, while Greenberg's book takes you to the next steps involving the technology. A great pair.

What a great education! 5 out of 5 stars.
3 of 3 people found this review helpful.

This book was truly one of the greatest educational books I've read. Whether it was intended for this or not, I don't know but what a great business overview of what CRM is as a whole. Paul's ability to simplify and his great sense of humour makes this book easy to read, easy to understand and was actually one of the most fun and informative books I've read in awhile. If your looking for a great understanding of CRM with a book that is hard to put down, this is the one. I can't wait for his second edition!

Editorial Review:

Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls.

The Death of "e" and the Birth of the Real New Economy : Business Models, Technologies and Strategies for the 21st Century

Peter Fingar, Bryan Maizlish, Ronald Aronica

Amazon Price: $44.95 List Price: $44.95 Usually ships in 7 to 11 days By: Meghan-Kiffer Press Amazon Marketplace: 21 new & used starting at $2.96

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> Economics -> General AAS
Subjects -> Business & Investing -> Industries & Professions -> E-commerce -> General
Subjects -> Business & Investing -> Industries & Professions -> E-commerce -> General AAS

Customer Reviews:
Total reviews: 7 Average rating: 5.0 of 5

Editorial Review:

Peter Fingar, author of the internationally acclaimed book, "Enterprise E-Commerce," joins forces with long time colleagues and industry veterans to go beyond e-commerce and on to the solid business fundamentals of the digital economy. The Internet is a whole new infrastructure for an entirely new way of doing business and competing. Economic transactions become frictionless as they move from "places" to "spaces." The crisp and insightful chapters make quick reads for CEOs, COOs, CTOs, CIOs, and line-of-business executives with little time for reading --distilling what management needs to be doing and thinking today to prepare themselves and their companies for the ride ahead.

Now that doing business on the Internet is reaching the mainstream, it's no longer e-business or e-commerce --it's just business and commerce. The authors take the mystery out of the deep and profound changes being ushered in by the ability to connect anyone-to-anyone or any computer-to-any-computer across the globe in real-time. The book signals the death of the e-hype and the beginning of the real work of building hyper-efficient, hyper-effective corporations that will continue to thrive in the years ahead.

The book systematically disassembles an enterprise's business processes, core competencies, and value chains; then reassembles them into dynamic customer-driven value webs and business ecosystems. Along the way, the authors explain the emerging business models of electronic marketplaces, peer-to-peer commerce, e-hubs, B2B exchanges, auctions, wireless applications, m-commerce, intelligent agent technology, B2B consortia, collaborative commerce, digital strategies, essential technologies and Web-services.

The Basic Guide to Selling Crafts on the Internet

James Dillehay

Amazon Price: $11.53 List Price: $16.95 Usually ships in 24 hours By: Warm Snow Publishers Amazon Marketplace: 29 new & used starting at $9.54

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> Marketing & Sales -> Sales & Selling -> Techniques
Subjects -> Business & Investing -> Small Business & Entrepreneurship -> Marketing
Subjects -> Business & Investing -> General AAS

Customer Reviews:
Total reviews: 5 Average rating: 4.5 of 5

Excellent 5 out of 5 stars.
81 of 82 people found this review helpful.

This book is choc full of great information and resources aimed at getting your craft business online and making it work once it's there. Also, all the links in this book go where they are supposed to, so I wasn't frustrated by a load of error 404s. I highly recommend this book to anyone interested in selling crafts or artwork online.

from Lapidary Journal 5 out of 5 stars.
39 of 41 people found this review helpful.

"This book has an astonishing amount of usable information, crammed into so few pages! James Dillehay has an amazing talent for getting right to the point, with a minimum of "geekese." . . . The book seems to cover all the basics in a systematic way. It makes the intimidating prospect of even thinking about setting up a Web site a lot easier to approach. Of the entire list of computer instructional manuals I have read, this one would top the list. I would not hesitate to recommend it . . . even to my mom." ~ Lapidary Journal

An excellent guide! 5 out of 5 stars.
34 of 36 people found this review helpful.

This book is a gold mine of information, from design tips to marketing strategies. And Dillehay refers to tons of free software that you can use, so it doesn't have to cost you a fortune to get your business going. I will consult this book again and again as I'm building my business.

Web Stores Do-It-Yourself For Dummies (Do-It-Yourself for Dummies)

Joel Elad

Amazon Price: $16.49 List Price: $24.99 Usually ships in 24 hours By: For Dummies Amazon Marketplace: 57 new & used starting at $8.36

Buy at Amazon.com

Browse similar items by category:
Subjects -> Computers & Internet -> Home Computing -> Internet -> General AAS
Subjects -> Computers & Internet -> Business & Culture -> Web Marketing
Subjects -> Computers & Internet -> Business & Culture -> E-Commerce

Editorial Review:

Are you excited about opening your Web store, but a little intimidated too? Relax! Web Stores Do-It-Yourself For Dummies is here to guide you step by step through the whole process. You’ll find the easiest and best ways to choose a provider, sign up with payment processors, and open for business in no time.

This make-it-happen guide for online entrepreneurs walks you through the process of opening an account, designing your store for easy shopping, creating a catalog that shoppers can’t resist, processing orders and payments efficiently, and much more. You’ll find the best ways to choose merchandise, establish store information, create a skype phone number, develop store policies, and reach the customers you want. Discover how to:

• Pick products that will really sell
• Find and evaluate storefront providers
• Establish payment options
• Accept credit card payments safely
• Lay out your design from the ground up
• Set up a catalog of goods
• Arrange for shipping
• Incorporate the best practices of super-selling sites
• Keep your store up to date
• Put your Web store at the hub of your sales
• Fine-tune before you open
• Take advantage of search engines and pay-per-click campaigns

Complete with lists of the top ten things every Web store needs, tips for designing your store, and traps to avoid while building and running your store, Web Stores Do-It-Yourself For Dummies makes opening your Web store fast, fun, and simple!

Absolute Beginner's Guide to eBay (5th Edition) (Absolute Beginner's Guide)

Michael Miller

Amazon Price: $14.95 List Price: $21.99 Usually ships in 24 hours By: Que Amazon Marketplace: 49 new & used starting at $13.30

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> General AAS
Subjects -> Computers & Internet -> Business & Culture -> eBay
Subjects -> Computers & Internet -> Business & Culture -> Manager's Guides to Computing

Customer Reviews:
Total reviews: 8 Average rating: 4.5 of 5

Editorial Review:

Absolute Beginner’s Guide to eBay®

Fifth Edition

 

Michael Miller

 

No prior eBay experience necessary!

 

 

Absolute Beginner’s Guide to eBay will show you how to successfully bid and sell on eBay, the world’s largest online auction site. eBay expert Michael Miller walks you through the process of buying and selling any type of item on eBay. You’ll learn how to safely place bids, win auctions with last-minute snipes, buy fixed-priced items in eBay Stores and Half.com, and use My eBay to track all your auction activity. His eBay tips and tricks will also show you how to create great-looking item listings and safely collect credit card payments via PayPal. Absolute Beginner’s Guide to eBay reveals all the secrets necessary to become a thriving eBay user–whether you bid or auction one item a month or a thousand!

 

Who knew how simple eBay can be?

 

Absolute Beginner’s Guide to eBay will have you bidding and selling in online auctions in no time! Here’s a small sample of what you’ll find inside:

• Learn how to place a last-second “snipe” bid–and win the auction without paying too much
• Discover how to buy fixed-price items on eBay without bidding
• Find out how to create eye-catching auction listings, complete with pictures
• Learn how to use PayPal to accept credit card payments
• Discover how to pack different types of items–and ship them out cheaply and safely
• Learn how to design cool-looking listings with eBayTurbo Lister–and track all your auctions with
• eBay Selling Manager
• Find out how to find a Trading Assistant to sell your items for you
• Uncover the secrets of successful eBay buyers and sellers

 

Michael Miller is a top eBay seller and a successful and prolific author. He has a reputation for practical, real-world advice and an unerring empathy for the needs of his readers. Miller has written more than 75 nonfiction books over the past two decades, including Easy eBay, eBay Auction Templates Starter Kit, Tricks of the eBay Masters, and Making a Living from Your eBay Business. He has been interviewed about eBay by Family Circle magazine, Black Enterprise magazine, and numerous radio stations across the country. Miller’s eBay user ID is trapperjohn2000.

 

Category: Collectibles

Covers: eBay

User Level: Beginning

 

Play Money: Or, How I Quit My Day Job and Made Millions Trading Virtual Loot

Julian Dibbell

Amazon Price: $12.76 List Price: $15.95 Usually ships in 24 hours By: Basic Books Amazon Marketplace: 49 new & used starting at $2.00

Buy at Amazon.com

Browse similar items by category:
Subjects -> Biographies & Memoirs -> Professionals & Academics -> Business
Subjects -> Business & Investing -> Industries & Professions -> E-commerce -> General
Subjects -> Business & Investing -> Industries & Professions -> E-commerce -> General AAS

Customer Reviews:
Total reviews: 18 Average rating: 4.0 of 5

Editorial Review:

A wild ride to the outer limits of the virtual world, where real money meets fantasy gaming.

Play Money explores the remarkable new phenomenon of MMORPGs, or Massively MultiPlayer Online Role-Playing Games, in which hundreds of thousands of players operate fantasy characters in virtual environments. With city-sized populations, these games generate their own cultures, governments, and social systems and, inevitably, their own economies, which spill over into the real world.

The desire for virtual goods--magic swords, enchanted breastplates, and special, hard-to-get elixirs--has spawned a cottage industry of "virtual loot farmers": people who play the games just to obtain fantasy goods that they can sell in the real world. The best loot farmers can make between six figures a year and six figures a month.

Play Money is an extended walk on the weird side: a vivid snapshot of a subculture whose denizens were once the stuff of mere sociological spectacle but now--with computer gaming poised to eclipse all otherentertainments in dollar volume, and with the lines between play and work, virtual and real increasingly blurred--look more and more like the future.

How to Sell Anything on eBay . . . and Make a Fortune!

Dennis Prince

Amazon Price: $12.71 List Price: $16.95 In stock soon. Order now to get in line. First come, first served. By: McGraw-Hill Amazon Marketplace: 69 new & used starting at $1.30

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> Industries & Professions -> High-Tech
Subjects -> Business & Investing -> Marketing & Sales -> Sales & Selling -> General
Subjects -> Business & Investing -> Marketing & Sales -> Sales & Selling -> General AAS

Customer Reviews:
Total reviews: 16 Average rating: 3.0 of 5

How to Sell Anything on eBay...and Make a Fortune 3 out of 5 stars.
26 of 36 people found this review helpful.

It wasn't the best out there, but there was some ok tips in there.

If he was making a fortune on eBay, he wouldn't be writing this book he would be out on his yaht somewhere in the French Riviera. That is where I will be when my ebay store finally scores.

My store is almost 2 weeks old. I have made over $300 in sales and by years end hoping to add a few zeros to that number.

The thing is, I LOVE shopping on eBay, I love taking pictures, I love bargain hunting...and ofcourse passing on the savings to my customers and future customers. I have to be honest, some of the stuff I find, I like to much to sell and end up having to go for seconds. Then again, I love shopping, so this was totally up my alley.

I also have been a photo buff since I was 15, so I love taking pictures and editing them...it's like art work to me. I then get to share. I am still working on getting some more photo props and a tripod which will make life easier, and photography of merchandise more fun.

I am at an advantage, though; I live in NY so I have tons of wholesalers and manufacterers in this Metro area. It's just a matter of finding the right ones.

Right now, I am still in research phase. So far, so good.

Don't give up, if you like this sort of thing...it can really work for you. I am living it, right now and enjoying every minute.

You can check out how I added some of the tips to my store, and critics are welcomed.

www.stores.ebay.com/NYC-Trend-Setters-Outlet

Wish me luck and I wish you the same. Don't give up!!

Editorial Review:

Make a killing on eBay and other online auction sites

With more than 50 million users in 27 countries, eBay allows even the busiest people to make money selling anything and everything. Written by one of the most listened-to experts on online auctioneering, How to Sell Anything on eBay . . . and Make a Fortune! is the consummate guide to becoming a successful online entrepreneur.

Using everyday language, it covers all the bases, from how to set up an account to sophisticated strategies for getting the highest bids and the happiest customers. Readers learn the best times of the week, month, and year to sell as well as how to:

• Phrase auction listings in enticing ways
• Choose the best categories and pick items that bring the best prices
• Push profits with sharper digital images
• Build credibility and positive feedback
• Set up a storefront website
• Deal with people who don't pay

PayPal For Dummies (For Dummies (Business & Personal Finance))

Victoria Rosenborg

Amazon Price: $14.95 List Price: $21.99 Usually ships in 24 hours By: For Dummies Amazon Marketplace: 43 new & used starting at $3.10

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> Small Business & Entrepreneurship -> Marketing
Subjects -> Business & Investing -> Small Business & Entrepreneurship -> General
Subjects -> Business & Investing -> Small Business & Entrepreneurship -> General AAS

Customer Reviews:
Total reviews: 2 Average rating: 4.5 of 5

More to PayPal than meets the eye 5 out of 5 stars.
8 of 15 people found this review helpful.

PayPal is much more than a payment system for eBay. This is a wonderfully comprehensive book on the capabilites of PayPal. After reading this book I am going to use PayPal to accept credit card payments for my Web-based business.

Racer-X 4 out of 5 stars.
0 of 0 people found this review helpful.

I realise that these book reviews are supposed to serve mainly to critique the authors' abilities to impart knowledge on the given subject matter (and the case of this book that was done well) but I thought it was important to also comment on the subject matter itself.

Firstly, on the quality of the book; this book is well written, covers a lot of ground and I would recommend it to people of almost any level of technical expertise wishing to use PayPal.

However, after learning the nuances of PayPal, I have to say that I am not completely sold. The PayPal service, although offering some excellent tools for web developers and non-developers alike, has quite a concerning "Big Brother" air about it that does not instill confidence in me to trust my money with these people. Reading PayPal for Dummies prompted me to dig a little deeper into the terms and conditions of PayPal as well as seeking out other people's experiences with the service to find some disturbing feedback (try www.paypalsucks.com to start with).

Of course a company as large as PayPal is going to be the target of some flack but when we're talking about the potential loss of control over one's personal funds (large amounts in some cases), this brings a whole new level of concern.

All in all, PalPal has the potential to be a great service but, at the moment, has a way to go before it wins my trust.

Editorial Review:

Here's how PayPal can help your business succeed

E-mail money, save money, make money, and enhance your Web site

PayPal's a practical partner, and this handy handbook introduces you to its many identities. It can act as your banker, charge card, cashier, shipping clerk, and a whole lot more. Here's how to set up and use your account, plus tips on adding PayPal to your business Web site and even exploring its PayPal Web Services.

Discover how to
* Establish the account you need
* Use PayPal like an ATM
* Set up multi-user access
* Accept payments in multiple currencies
* Ship merchandise using PayPal
* Create a shopping cart and buttons

eBay Listings That Sell For Dummies (For Dummies (Computer/Tech))

Marsha Collier, Patti Louise Ruby

Amazon Price: $18.81 List Price: $24.99 Usually ships in 24 hours By: For Dummies Amazon Marketplace: 46 new & used starting at $1.93

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> Industries & Professions -> E-commerce -> General
Subjects -> Business & Investing -> Industries & Professions -> E-commerce -> General AAS
Subjects -> Business & Investing -> General

Customer Reviews:
Total reviews: 3 Average rating: 3.5 of 5

Editorial Review:

No matter what you want to sell on eBay—auto parts or designer apparel…weird, unique wares or pricey antiques—the principles and basic rules for successful listings are the same. eBay Listings That Sell For Dummies follows the advice it gives you for your ads—it tells you what you need to know without bogging you down with lots of fluff and peripheral stuff. From the mechanics to descriptive ad copy to photography to getting it on eBay, this guide covers:

• eBay options that can boost the appeal of your listings, including Buy It Now (BIN), Subtitle, Bold Title, Highlight, Box border, Home Page Featured, Featured Plus!,  and Gallery Picture (a must)
• Constructing catchy listings with a title that sells and keywords that pay off
• eBay Acronyms you’ll need to know
• Tackling and completing eBay’s Sell Your Item form
• HTML formatting basics plus some free JavaScript scripts you can use to dress up your listing
• Embedding images, creating thumbnails, and adding bells and whistles (or not)
• Buying a digital camera for taking eBay photos and equipping your “studio”
• Lighting correctly, and using the Cloud Dome, light cubes, panels, and umbrellas
• Retrieving your images and uploading them to a server (your free ISP space, AOL, eBay, eBay’s Picture Manager, or others)
• Editing your photos, including cropping, enhancing, resizing, sharpening, and more
• A checklist of techniques for preparing elegant, fast-loading images for your ads
• Sprucing up your eBay store
• Posting your listing to other sites such as half.com, amazon.com, and overstock.com
• Automating with HTML Generators, including eBay’s Turbo Lister, or Third-Party HTML generators such as Mpire.com Launcher or the authors’ free tool from www.coolebaytools.com

Written by eBay pros Marsha Collier, a successful PowerSeller, and Patti Louise Ruby, a trainer at eBay University events and eBay Live, eBay Listings That Sell For Dummies is loaded with tricks of the trade. It’s complete with step-by-step instructions for many tasks, tables and checklists, lots of screen shots, and examples of good and bad ads. With this friendly guide, your merchandise will quickly be going…going…gone on eBay.

The Complete E-Commerce Book: Design, Build and Maintain a Successful Web-Based Business

Janice Reynolds

Amazon Price: $23.73 List Price: $35.95 Usually ships in 24 hours By: CMP Books Amazon Marketplace: 56 new & used starting at $4.49

Buy at Amazon.com

Browse similar items by category:
Subjects -> Business & Investing -> General
Subjects -> Business & Investing -> General AAS
Subjects -> Computers & Internet -> Home Computing -> Internet -> General AAS

Customer Reviews:
Total reviews: 7 Average rating: 3.0 of 5

horrible book and title is very misleading 1 out of 5 stars.
38 of 44 people found this review helpful.

If you are from planet Mars, you still wouldn't find this book useful. The dumbest person I know, knows more than is in this book. There is no code. It doesn't tell you exactly how to do anything. It just blah blah's on and on about useless info. Design, Build, and Maintain a website title? It doesn't cover any of the technical side of this like the title says. Save you money and pay someone to start your online business for you. It took a whole book to tell you this????? Save your money.

Editorial Review:

'The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o

Make your e-commerce vision a success with this comprehensive, step-by-step handbook. Whether your company is a startup or well-established, you'll learn how to plan, implement and operate a successful e-commerce site -- from selecting the right software and Internet service provider through effectively marketing your online business.